Jarritos
Jarritos is not just a soda. It is colour, culture, and unapologetic flavour in a glass bottle. Born in Mexico in 1950, Jarritos have become known for bold flavours, vibrant colours, and a spirit that celebrates individuality and heritage.
Client:
Imagemotion
Year:
2026
Credit:
Content Production/ Art Direction: Victor Hernandez, Alvaro Delgado
Graphic Design: Lianne Nguyen, Rebecca Nicoghosian, Felipe Gomez Munos
Rooted in vibrancy, inclusion, and conviction, the brand champions those who flavour culture in their own way. From street food to gallery walls, from family tables to everyday adventures, Jarritos show up where flavour and community meet.
This project brings that energy to life through a social first creative direction that feels expressive, playful, and culturally connected. Through bold photography, flavour forward storytelling, and community driven campaigns, our team builds a digital presence that is as vibrant and unapologetic as the brand itself.
